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M233 IBM Social Business Solution Sales Mastery Test v1

Question No: 1

An organization is interested in IBM Cognos Business Intelligence, but they say they already have many business intelligence and reporting systems in place.

What is the best way for the sales representative to respond?

  1. Cognos allows organizations to select the appropriate roles that match their user behaviors.

  2. Cognos solutions are designed with the business user in mind, freeing up IT resources and promoting self service.

  3. The Cognos Workforce Performance solution is tailored to the specific needs of HR, without requiring IT to create these reports.

  4. Cognos was designed to take information from multiple applications and pull it together into a single platform.

Answer: D

Question No: 2

What Lotus Connections integration does IBM deliver for Portal 7 as part of the product?

  1. Lotus Connections provides a set of portlets via the Portal Catalog.

  2. Lotus Connections provides a few APIs to connect to key features which can be exploited.

  3. IBM does not provide any integration between Lotus Connections and Portal 7.

  4. Lotus Connections installs Portal 7 by default.

Answer: A

Reference: http://www.ibm.com/developerworks/lotus/library/connections-portal/ (Topic: Social software for your portal: Integrating lotus connections and websphere portal, second paragraph)

Question No: 3

What is NOT one of the three basic questions-or three rings-that business analytics answers to help organizations optimize business strategies?

  1. What is happening?

  2. Why is it happening?

  3. Where is it happening?

  4. What is likely to happen?

Answer: C

Question No: 4

Which type of analysis in IBM Cognos Business Intelligence is sufficient for most users and should be introduced into every deal to sell more seats?

  1. Slice-and-dice and trending.

  2. Analytical reporting and drilling.

  3. Scenario modeling.

  4. Statistics and predictive analytics.

Answer: B

Question No: 5

What capabilities are available out of the box with the IBM Customer Experience Suite?

  1. Social integration with Lotus Connections, analytics with Core Metrics, Web Trends, Unica and Omniture, improved self service

  2. Lotus Forms Product

  3. Business Integration amp; Predictive Analytics

  4. Websphere Commerce Suite

Answer: A

Reference: http://www.ibm.com/ibm/files/Z966856M88920W05/Graeme_Povall_and_Derek_De_Clerc q_-_See_how_going_social_can_frive_better_business_results.pdf (page 16)

Question No: 6

What is the name of IBM#39;s vision for a multi-year strategy to be the standard for customer- facing experiences?

  1. Apollo Team

  2. Project Northstar

  3. Project Sam

  4. Workplace

Answer: B

Reference: http://www.ibm.com/ibm/files/Z966856M88920W05/Graeme_Povall_and_Derek_De_Clerc q_-_See_how_going_social_can_frive_better_business_results.pdf (Slide 3)

Question No: 7

What is the biggest benefit of Portal 7#39;s portlet load monitoring, private clouds, virtual portal enhancements, enhanced portal cloning techniques and support for quot;portal farmsquot;?

  1. Reduced cost of ownership.

  2. Increased flexibility for administrators.

  3. Better brand recognition.

  4. Reduced meeting requirements for Portal based website designers.

Answer: A

Reference: http://www.google.com.pk/url?sa=tamp;rct=jamp;q=benefit of portal 7#39;s portlet l oad monitoring, private clouds, virtual portalenhancements%2 C enhanced portal cloning techniques and support for “p ortal farms”amp;source=webamp;cd=1amp;ved=0CBoQFjAAamp;url=http://www.web sphereusergroup.org/rtpnc/blog/download_file.one?id=23239amp;ei=7KHK TuPfBsKmhAeZ4dzCDwamp;usg=AFQjCNFBFYdnsTpp0xMma-uFntr4qVxRgQ (page 30)

Question No: 8

Lotus Sametime integration with Microsoft’s Office Suite enables users to do what?

  1. Bookmark his or her place in a Word document.

  2. Read the profile of the person who wrote the Word document.

  3. Add the document to his or her shared files folder.

  4. Start an online chat, voice chat, or call with a person within a Word document.

Answer: D

Reference: http://publib.boulder.ibm.com/infocenter/sametime/v8r5/index.jsp?topic=/com.ibm.help. sametime.v85.doc/install/st_inst_installingsametimeintegrationwms_t.html

Question No: 9

What features are available to users when integrating Lotus Quickr and Lotus Connections?

  1. Lotus Connections Profile business card displays for Lotus Quickr users.

  2. From a Lotus Connections activity a user can publish content to a Lotus Quickr Library.

  3. From a Lotus Connections community a user can create a Lotus Quickr Place, Wiki, or Blog.

  4. All of the above.

Answer: D

Reference: http://publib.boulder.ibm.com/infocenter/lqkrhelp/v8r0/index.jsp?topic=/com.ibm.lotus.quickr


Question No: 10

What type of relationships do social businesses cultivate among customers, employees, and partners?

  1. Hierarchical

  2. Friendly

  3. Trusted

  4. Flexible

Answer: C

Reference: http://www.redbooks.ibm.com/redpapers/pdfs/redp4746.pdf (page 3)

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